who we are

hey y’all, i’m brennah strange, the founder of hookchute — a handmade outdoor brand born from my love for the outdoors (especially skiing!) and my lifelong passion for sewing. the name hookchute comes from my favorite ski run.

i’ve been sewing since 4th grade, a skill i learned from my dad, and it’s been a passion ever since. today, i’m proud to say i run hookchute as a one-woman team (i could not do it without the support from my family and friends), designing, crafting, and managing every aspect of the brand from my living room in salt lake city. what started as a small project has grown into something bigger, and i’m so excited to share it with you.

at hookchute, every piece is handmade by me and made to order, ensuring that each item is crafted with care and purpose. this not only makes every product special and unique to you, but it also helps reduce waste. my goal is to design gear that looks good, feels good, and works hard while being kind to the planet.

hookchute isn’t just about the gear — it’s about building a community of like-minded folks who love getting outside and connecting. from outdoor fashion shows to run clubs and other local events, hookchute is all about coming together to celebrate creativity, connection, and the joy of adventuring.

i find inspiration everywhere — books i read, adventures i’ve had, and the people around me. my hope is that hookchute not only supports your current adventures but inspires new adventures.

thank you for supporting hookchute. i hope to see you at an event soon. let’s gear up, get moving, and explore together.

– brennah

Gear Up, get moving, explore Together.